Text Analyze Assignment Example | Topics and Well Written Essays - 750 words

Text Analyze - Assignment Example So, the question is what are their intentions? The advert features a boy who is seen to be brushing his teeth and a catchy phrase, â€Å"Heavens, Buddy must have a girl† that will arguably make it appeal to young boys and men. The advert, that is obviously vintage; is done on art print thick paper and unlike most modern day adverts, has a plain border of approximately 1cm in case framing will be required. It also shows the prices both inclusive and exclusive of VAT thus allowing a prospective customer all the details on its economic perspective. The advertisement has the indication that less is good. It is common knowledge that an advert has to appeal within a limited period. In such a case, an impression to the audience that is full to the brim with relevant information is achieved. It is achieved by the simple image of a young boy with immaculate white teeth, a dashing smile, and a toothbrush. The advert also cuts across all the societal classes as it is presented by a well-groomed boy with clothes, skin, and the well-kept hair. The white teeth depicting perfection show the ambiguity committed by the advertisement. For example, the advertisement does not explain how many times one should brush to achieve the perfect look. It does not show the white teeth are just naturally white, or it is the Colgate’s effect. Reason being, it does not show a before and after kind of effect. The advert manages to satisfy the prerequisites of a good advert by catching the audience’s attention. It does so through the picture of a small boy with a wide smile that connects it with the audience (Green 18-20). For a print audience, it satisfies through the strong and provocative headline â€Å"Heavens, buddy must have a girl.† The two paragraphs present written information of the brand and a picture of that particular brand of the toothpaste on offer. The second advert, portrayed by a girl, is shown in the form of a graded